Los Alamos MainStreet & Creative District Receives 2023 Main Street America Accreditation


Los Alamos MainStreet & Creative District has been designated as an Accredited Main Street America™ program for meeting rigorous performance standards. Each year, Main Street America and its partners announce the list of Accredited programs to recognize their exceptional commitment to preservation-based economic development and community revitalization through the Main Street Approach™.

“We are very proud to acknowledge this year’s 862 Accredited Main Street America programs, and their steadfast dedication to nurture economically and culturally vibrant downtown districts. The increase in the size and impact of our network speaks volumes to the power of the Main Street movement to respond to the needs of local communities and drive innovative solutions,” Main Street America Interim President & CEO Hannah White said.

In 2022, Main Street America programs generated $6.2 billion in local reinvestment, helped open 7,657 net new businesses, facilitated the creation of 29,174 net new jobs, catalyzed the rehabilitation of 10,688 historic buildings, and leveraged 1,528,535 volunteer hours. On average, for every dollar that a Main Street program spent to support its operations, it generated $24.07 of new investment back into its downtown communities.

Collectively, 2 million people live or work within the boundaries of designated Main Street America districts. An estimated workforce of 1.1 million people contributes their skills and expertise to advancing the missions of these historic downtowns and commercial corridors.

“It’s an honor to partner with Main Street America in support of our mission to engage people, rebuild places, and revitalize economies in New Mexico. I know firsthand that our Executive Directors work extremely hard to achieve and maintain their Accredited & Affiliated status. Kudos to all for their continued efforts and this achievement,” New Mexico MainStreet Director Daniel J. Gutierrez said.

Los Alamos MainStreet and Creative District’s performance is annually evaluated by New Mexico MainStreet which works in partnership with Main Street America to identify the local programs that meet rigorous national performance standards. To qualify for Accreditation status, communities must meet a set of rigorous standards that include commitments to building grassroots revitalization programs, fostering strong public-private partnerships, nurturing economic opportunity for small businesses and entrepreneurs, and actively preserving historic places, spaces, and cultural assets.

Los Alamos MainStreet and Creative District strives to work with the downtown businesses to identify unique ways to promote local goods and services, highlight the local science and history culture, and bring more people downtown.

“I’m excited to see that we’ve earned Accreditation once again,” said David Jolly, Metzger’s General Manager who serves as President of Los Alamos MainStreet Futures, an advisory group composed of local business owners, Los Alamos County councilors, community leaders and County staff. “This opens up opportunities to use resources from the state MainStreet organization to help Los Alamos.  It’s also a testament to the hard work Jacquelyn Connolly and the rest of the staff at LACDC put into running a first-class program.”

LAMS has New Mexico’s only MainStreet program with two designated areas, one in the Los Alamos downtown and one in White Rock’s commercial area. As such, LAMS spearheaded the White Rock Metropolitan Redevelopment Area (MRA) designation process and later supported the MRA Plan development, bringing resources and expertise from New Mexico MainStreet to accelerate the process.

Over the past year, Los Alamos MainStreet (LAMS), has also collaborated with the Chamber of Commerce to run a second cohort of the Business Accelerator. Since its inception in 2021, this program has helped six new businesses in town to pilot a concept and then open their own brick-and-mortar locations. Numerous other entrepreneurs have also participated and started their own concepts. Bringing resources from New Mexico MainStreet, New Mexico Economic Development Department, and LANL, this program will begin a new, exciting, expansion in 2023.

In addition to the Business Accelerator, LAMS distributes small grants for local events and small businesses to bring more people downtown and keep dollars in the community, and assists with other promotional efforts, including Small Business Saturday.

In partnership with  Los Alamos County, LAMS collaborates with numerous sponsors and partners to host five annual events in the MainStreet district: Los Alamos ScienceFest in July, the Fair & Rodeo Parade in August, Day of Arts and Culture and Trick-or-Treat on MainStreet in October, and the WinterFest Holiday Lights Parade in December. In addition to a summer Tuesday concert series and many other performances, LAMS also manages the weekly Los Alamos Farmers’ Markets on Thursdays from May-October and Saturdays from June-September. It will be launching a new business database and map later this year as well.

For more information about Los Alamos MainStreet and Creative District, visit http://www.LosAlamosMainStreet. Its upcoming event, Los Alamos ScienceFest 2023: Energy, will run from July 7-18. More information about the many events during the festival can be found at www.LosAlamosScienceFest.com.


About Los Alamos MainStreet and Creative District:
As an award-winning district in the state of New Mexico, Los Alamos MainStreet and Creative District (LAMSCD) focuses on the town’s connections to a multi-layered history and cutting-edge science by facilitating community events and supporting the local business community that contributes to the vitality of its two designated districts: one in downtown Los Alamos and one in the commercial area of White Rock.

Los Alamos MainStreet and Creative District is a program of Los Alamos Commerce & Development Corporation (LACDC), a private, not-for-profit economic and community development organization.  LACDC also serves as the umbrella organization for the Los Alamos Chamber of Commerce, Discover Los Alamos, Los Alamos Small Business Center, projectY cowork Los Alamos, the Los Alamos Research Park, and the Lab-Embedded Entrepreneur Program (NM LEEP).

About Main Street America: Main Street America leads a movement committed to strengthening communities through preservation-based economic development in older and historic downtowns and neighborhood commercial districts. For more than 40 years, Main Street America has provided a practical, adaptable, and impactful framework for community-driven, comprehensive revitalization through the Main Street Approach™. Our network of more than 1,600 neighborhoods and communities, rural and urban, share both a commitment to place and to building stronger communities through preservation-based economic development. Since 1980, communities participating in the program have generated more than $101.58 billion in new public and private investment, generated 168,693 net new businesses and 746,897 net new jobs, rehabilitated more than 325,119 buildings, and levered over 33.7 million volunteer hours. Main Street America is a nonprofit subsidiary of the National Trust for Historic Preservation. For more information, visit mainstreet.org.

About New Mexico MainStreet (NMMS):
NMMS develops the local capacity to engage people, rebuild places and grow the entrepreneurial, creative & business environment resulting in economically thriving downtowns, greater business & employment opportunities, and a higher quality of life. NMMS was founded in 1984 and currently serves 30 affiliated MainStreet Districts, 12 affiliated Arts & Cultural Districts, 6 Frontier & Native American Community projects, 4 Urban Neighborhood Commercial Corridor projects, and 11 Historic Theaters. Learn more at nmmainstreet.org. NMMS is a program of the New Mexico Economic Development Department.